Philips India has roped in Alia Bhatt as its brand ambassador for its beauty business, which includes a range of hair and depilation devices.
The company said in a statement that the actor will help take the style revolution that Philips India has started among the new-age Indian women to the next level.
She will start by endorsing Philips Kerashine range and the company will run a 360 degrees campaign in mid-August.
COMMENT NOW
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.