Philips India has roped in Alia Bhatt as its brand ambassador for its beauty business, which includes a range of hair and depilation devices.

The company said in a statement that the actor will help take the style revolution that Philips India has started among the new-age Indian women to the next level.

She will start by endorsing Philips Kerashine range and the company will run a 360 degrees campaign in mid-August.

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